Marketing
Google Ads campaign management
We set up and manage your Google Ads campaigns so your ad spend turns into calls, enquiries and sales. Management from €150/month, initial setup included in the first month, no lock-in. You pay your ad spend directly to Google.
Google Ads is the fastest way to appear in front of someone searching for exactly what you sell. It is also an easy way to waste money: broad keywords, ads showing for irrelevant searches, clicks landing on pages that don't convert, and no tracking of which clicks became customers.
As a Google Ads agency, our job is to prevent that: choose the searches worth paying for, write ads that stand out, track real conversions and review the account every month.
Campaign types we manage
- Search: text ads when people search for your service. The foundation for most businesses.
- Performance Max: automated campaigns across Search, YouTube, Display, Gmail and Maps. Best for online shops with reliable conversion data.
- Local targeting: ads on Maps and nearby searches, with location and call options.
- Remarketing: reaching people who have already visited your site.
For most small businesses we start with tightly focused Search campaigns: they give the most control and are the easiest to measure.
How we work
- Keyword research focused on buying intent, with estimated cost per click.
- Account structure by service and area, so budgets can be controlled.
- Negative keywords from day one, plus regular review of real search terms.
- Ads and assets with your value proposition, call and location assets.
- Conversion tracking of forms, calls, WhatsApp clicks or purchases with the Google tag and GA4, respecting cookie consent.
- Ongoing optimisation of bids, ads, schedules and locations.
How the budget works
There are two separate costs. Ad spend is what you pay Google for clicks, directly and without going through us; we recommend starting with at least €300/month (a guideline: competitive sectors may need more). Management is our work, from €150/month, with initial setup included in the first month.
Google Ads mainly charges per click (CPC). The price of each click is set in an auction influenced by competition and by the quality of your ad and landing page. You set an average daily budget; some days Google may spend a bit more, but over the month it won't charge more than your daily budget times the days in the month.
As a market reference, published prices from agencies and freelancers in Spain put small-business campaign management at roughly €100–€600 a month, and some agencies charge a percentage of spend instead.
Our priceGoogle Ads campaign managementFrom €150/moGoogle Ads campaigns that bring in customers, from €150/moSee service →Landing pages and monthly reports
Each campaign should lead to a page about exactly what was advertised. If your site doesn't have one, we can build a dedicated landing page for €180 (optional). Every month you get a short, plain-English report: spend, conversions, cost per conversion, what we changed and what we propose next.
Our priceLanding pages that convertFrom €180One focused page built to make visitors take action.See service →SEO or Google Ads?
They complement each other. Ads deliver visibility from day one but you pay for every click; SEO takes months but brings visits without a cost per click. A common approach is to use ads while SEO matures, then cut spend where you already rank well. See our SEO pricing guide to compare.
What's included
Keyword research
Buying-intent searches in your sector and area, with estimated cost per click.
Setup included
Campaign structure, ads, assets and negatives, included in the first month.
GA4 tracking
Forms, calls, WhatsApp clicks or purchases tracked with the Google tag and GA4.
Ongoing optimisation
Search terms, bids, ads and budget reviewed to lower your cost per customer.
Clear monthly report
Spend, conversions, cost per conversion and next steps.
No lock-in
The account is yours, paid directly to Google, and you can stop any time.
How we work
- 1
Conversation
You tell us about your business, your goals and what you already have. No jargon.
- 2
Proposal
We send you in writing what we'll do, the timeline and the price. No small print.
- 3
Build
We build it and show you progress so you can give feedback before it's finished.
- 4
Launch
We go live, show you how everything works and stay available afterwards.
Why work with us
Results, not decoration
Every design and content decision has the same goal: getting you found and getting you contacted. We explain what we do and why, without jargon.
Measurable results
Every site launches with analytics and Search Console set up, and we show you with data what works and what to improve.
A single point of contact
A dedicated project lead stays with you from start to finish, with no hand-offs and no messages lost along the way.
FAQ
How much does Google Ads cost for a small business?
Management with us starts at €150/month, setup included in the first month, plus the ad spend you pay Google directly. We suggest at least €300/month in ad spend as a guideline.
Does the ad money go through you?
No. The account is in your name and Google charges your card directly. We only invoice our management.
How soon will I see results?
Ads can run within a day or two of approval. The first weeks are for gathering data and refining searches; campaigns usually stabilise over the first two or three months.
Is there a minimum contract?
No. There is no lock-in, although we recommend giving a new campaign two or three months before judging it.
Do I need a landing page?
Not always. If your site has a clear page for the advertised service, it can work. Otherwise a dedicated landing page (€180, optional) usually improves results.
Can you take over an existing account?
Yes. We audit what's working, reorganise if needed and keep the account history.